How to Repost Reels on Instagram in 2 Ways

Instagram Reels are a powerful tool for boosting your profile, building visibility, and creating content that has the potential to go viral. But what if you spot a Reel you love and want to share it with your own audience? Whether it’s a trending video or one of those viral Instagram Reels that aligns perfectly with your brand, knowing how to repost Reels on Instagram can help you expand your reach and keep your feed fresh.

In this guide, we’ll walk you through two simple methods to repost Reels, no complicated apps required. Plus, if you're looking to level up your editing before you repost, consider using a clip creator tool to tailor the content to your style or brand aesthetic.

Why Repost Reels on Instagram

Reposting saves time

Instead of spending hours creating original content, you can quickly share Reels that you know your audience will love. This is pre-made content at its finest.

Reposting helps diversify your content.

Instead of only sharing your own original posts, you can use the opportunity to share Reels from a variety of creators. This not only adds different types of content to your feed, but it also expands your audience reach by including new creators and their followers.

Reposting can help you find new content ideas.

If you’re in a creative rut, checking out what other creators are posting can inspire you to try new things. Of course, you should always put your own spin on any content you share.

Reposting builds trust with your audience.

When you share valuable content from other creators, it shows your followers that you’re not just focused on promoting yourself. This helps establish you as a reliable source of information and entertainment in your industry.

Reposting nurtures a community.

Acknowledging and uplifting other creators helps foster a sense of belonging among your followers. This kind of inclusive environment encourages engagement and interaction, which can boost your visibility on social media.

woman using instagram app - How to Repost Reels on Instagram

Reposting Instagram Reels can help you share entertaining or informative content with your followers while also giving credit to the original creator. Here’s how to do it.

1. How to Repost an Instagram Reel to Your Feed

You can repost a Reel directly to your profile by either screen recording or using a third-party app like Repost. Here’s how to do it with the screen recording method:

Record the Reel: Screen record the Instagram Reel you want to repost.
Crop the Video: Go to your camera roll to crop out the background. You only want the video content.
Start a New Post: Tap the “New Post” button in the top right corner of your Instagram app. Choose “Reel” from the content format options.
Edit the Video: Use Instagram’s native trimming tool to edit the video. Cut out any footage from before and after the video started playing on your screen recording. If you use a certain filter for your feed, you can add it to the video (if you add filters using third-party apps, you’d edit the screen recording prior to tapping “New Post”).
Credit the Original Poster: Clearly credit the original poster in your caption copy.
Share the Reel: Tap “Share” and wait for users to start engaging.

2. Reposting an Instagram Reel to Your Feed Without Screen Recording

To add an Instagram Reel to your Feed without screen recording, you’ll need to download the Repost app, then follow the steps below.

1. Find the Reel: Open Instagram and find the Reel you want to repost. Tap the three dots, then press “Copy link.”
2. Open the Repost App: Next, open the Repost app. The link will automatically paste. Choose the Reel you want to repost.
3. Save the Reel: Press “Share” and the Reel will save to your camera roll. You can now post it to your feed as normal. Make sure to credit the original poster in your caption.

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12 Tips for Making Viral Instagram Reels

instagram app - How to Repost Reels on Instagram

1. Utilize the Power of Crayo AI for Quick Reel Creation

Crayo AI streamlines the process of producing short videos, allowing users to create unlimited content in minutes. The tool automatically generates captions, effects, music, and backgrounds, facilitating easy customization. Users can create engaging clips in three simple steps: input a prompt, personalize the style, and export. Leverage Crayo AI to enhance your Instagram strategy.

2. Craft Concise, Impactful Content

Instagram users have short attention spans, so it's essential to deliver value quickly. Start with a hook, such as a question or intriguing statement, to capture interest. This encourages viewers to engage with your content, signaling to Instagram that your reel is worth watching. Optimize your chances of virality by enhancing the beginning of your video.

3. Utilize Trending Audio Tracks

Incorporating popular audio clips into your Reels can expand your reach and attract new viewers. To discover trending sounds, explore the Reels section of Instagram and analyze high-view videos. Use this audio in your content to tap into existing engagement. As a rule of thumb, select tracks with at least one million views to maximize your virality potential.

4. Ride Trends and Challenges Strategically

Participating in social media trends can boost your visibility, but originality is key. In 2025, using recycled audio will likely hurt your reach, so be creative. Focus on relevant challenges that resonate with your audience, and research their background to avoid damaging your brand reputation.

5. Incorporate Relevant Hashtags

Using targeted hashtags increases your chances of reaching new viewers, as they help categorize your content. Create a branded hashtag for your reels to promote your brand and make them easier to find. This strategy will enhance your discoverability and help you connect with new audiences.

6. Collaborate with Influencers for Broader Reach

Partnering with influencers can connect you to their established followings, boosting your visibility. When selecting an influencer, prioritize relevance to your brand and audience to ensure authentic engagement. Use Instagram's branded content tools to track collaborative efforts and measure their success.

7. Cross-Promote Your Reels on Other Platforms

Broaden your reach by sharing your Instagram Reels on other social media platforms, such as TikTok or Facebook. This strategy introduces your content to new viewers, increasing your chances of virality. Tailor your messaging for each platform to optimize engagement and attract more Instagram followers.

8. Capture Attention in the First Few Seconds

The first few seconds of your Reel are crucial for retaining viewers. If your content doesn't hook them immediately, they'll likely scroll past. Effective hooks can include bold visuals, unexpected elements, or direct questions. Capturing attention early will improve your watch time, signaling relevance to Instagram's algorithm.

9. Time Your Posts for Maximum Engagement

To optimize your views, post your Reels when your audience is most active. Generally, the best times are Wednesday at 11 a.m. and Friday between 10 and 11 a.m. Use Instagram's Insights feature to determine your specific audience's activity patterns and schedule accordingly.

10. Utilize Series for Storytelling Opportunities

Creating a series of connected Reels allows for deeper storytelling and audience engagement. Plan your series, determining its purpose and how each video fits together. This approach will enhance your creative process and improve your chances of attracting and retaining viewers.

11. Run Giveaways to Boost Engagement and Followers

Hosting an Instagram giveaway can significantly increase your followers and boost your Reels views. Accounts that regularly run giveaways grow their audience 70% faster than those that don't. To maximize your results, promote your giveaway across platforms to reach a wider audience.

12. Encourage Follows with Strategic CTAs

To convert one-time viewers into followers, include on-screen calls to action in your Reels. This simple tactic can enhance your audience retention and help you grow your following. The more followers you have, the more initial traction your content will receive, improving your visibility on the platform.

10 Instagram Reels Content Ideas

instagram reels - How to Repost Reels on Instagram

1. Present an Unconventional Perspective

Engaging with a contrarian viewpoint is an effective way to stimulate your audience’s interest. By questioning mainstream beliefs, you encourage viewers to reconsider their own opinions, paving the way for meaningful discussions. This approach also boosts your credibility, as it positions you as a thought leader unafraid to challenge the status quo.

2. Pose Aspirational Queries

Asking questions that resonate with your audience’s goals and desires demonstrates your understanding of their motivations. This connection not only captures their attention but also encourages them to engage with your content for further insights.

3. Capitalize on Current Trends

Tapping into popular trends can enhance your content’s visibility and reach. By creating a Reel that aligns with a viral challenge or theme, you increase the likelihood of your video being discovered by new audiences. Just be sure to add your unique spin to the trend to maintain authenticity.

4. Offer Bite-Sized Tutorials

Many social media users prefer quick, digestible content over lengthy videos. By distilling your expertise into concise, actionable tips, you provide immediate value to your audience. This approach also encourages shares, as viewers are more likely to pass along useful information to their networks.

5. Celebrate Key Milestones

Sharing your achievements—whether it’s a follower count, an award, or a successful product launch—helps humanize your brand and foster community. By acknowledging your audience’s role in your success, you create an emotional connection that encourages loyalty and engagement.

6. Reveal Uncommon Insights

Surprising your audience with little-known facts or statistics not only grabs their attention but also encourages them to share your content. This approach positions you as a credible source of information while also providing entertainment value.

7. Showcase Unique Product Angles

Rather than simply listing features, highlight your product’s benefits through creative storytelling. This approach encourages engagement and discussion while also subtly promoting your offering.

8. Highlight Customer Voices

Featuring authentic customer testimonials in your Reels builds trust and credibility. By showcasing real people discussing their positive experiences with your brand, you provide relatable content that resonates with potential buyers.

9. Put Employees in the Spotlight

Creating content that highlights your team’s personalities and expertise fosters a sense of transparency and approachability. This not only strengthens your internal culture but also enhances your brand’s external perception.

10. Utilize User-Generated Content

Encouraging your audience to create content featuring your brand gives you access to authentic, relatable material that can be repurposed for your channels. This strategy not only saves time and resources but also strengthens community ties and brand loyalty.

Create Viral Shorts In Seconds With Crayo

crayo - How to Repost Reels on Instagram

Creating engaging short videos can be a time-consuming process. Not anymore. Crayo AI speeds up your workflow so you can focus on what matters: going viral. This powerful tool automatically generates captions, effects, background music, and more. Plus, the user-friendly interface makes it easy to customize your shorts in seconds.